Blog Post

3 Unique Ways to Make Your Long Beach Property Stand Out

Dustin Edwards • December 6, 2023


There is nothing worse than having an empty rental. You could be doing everything right yet still have a vacancy for which you need help finding a tenant. Long Beach, CA, may be an amazing city to develop your real estate portfolio; however, the competition is fierce. 


Below are three strategies and ways to help your Long Beach property
stand out from the competition.


#1 Innovative Landscape Design

Your rental property’s curb appeal is the first element of the property a potential tenant will notice. Whether a multifamily or single-family home, the property's curb appeal is necessary for making an excellent first impression. However, if you want to stand out, an innovative landscape design can help with that. 


Drought-tolerant and
native landscapes are great choices when choosing a landscape design. It can be the solution to have a beautiful landscape that can withstand Southern California’s weather. These landscapes require minimal watering due to the plants being native to California or imported from similar regions. 


You can also opt for a low-maintenance design. This typically includes low-maintenance plants, such as Bird of Paradise, with woodchips or artificial turf instead of lawns.


This can help your property to stand out, as many young adults are environmentally conscious. This has the bonus of reducing the cost of the water bill due to less watering needed. These savings can either go to your bottom line, or you can pass the savings to your tenant.


#2 Smart Home Integration

It's common to see smart televisions, lightbulbs, and refrigerators. With nearly everybody owning a smartphone, embrace modern technology and help your property stand out by adding smart home features. This shows forward thinking on your part and can attract tech-savvy tenants who will appreciate the convenience of having smart home features. 


Luckily, there are a variety of approaches to integrating
smart home features into your property. You can keep it simple by allowing control of lighting and the thermostat. Or you can invest in more features that can include:

  • Smart Irrigation
  • Lighting
  • Climate Control
  • Security System
  • Locks
  • Entertainment
  • Curtains 


Combining these with smart appliances lets your tenant control the rental with just their phones.


For older homes, you may need to invest in an electrician. Many homes built before 1980 may need appropriate wiring to accommodate smart home devices. As such, you may need to upgrade your electrical system before installing some smart home devices.


#3 Virtual Tours

If the saying goes like this, “a picture is worth a thousand words,” how many words is a virtual tour worth?


Virtual tours are a 3D tool landlords use to allow potential tenants to view the property as though they were there in person. Some virtual tours use typical photos similar to a “street viewer” on a maps app, while others may incorporate 360° videos for a dynamic experience. This gives your potential tenant a more realistic idea of the property in person.


Virtual tours allow you to capitalize on a growing technology. This new tech can aid potential tenants with a virtual viewing of the property. It has been said that over 70% of potential tenants would lease or rent a home without visiting it if the listing included a virtual tour. Not only will this help your property stand out, but it will also provide potential tenants with a detailed viewing of the property without traveling. 


Helping your property stand out can significantly affect your bottom line positively. If you need help or ideas to make your property stand out, we invite you to call us today at (562) 888-0247 or fill out our
Owner Application online.

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